For any paint project, homeowners invest a lot of time into finding the perfect color for their walls—exploring options, debating, anguishing over swatches, to finally falling in love with the right shade. 

Although sometimes, those homeowners will choose a Benjamin Moore color but try to match it with another brand's paint, not realizing they'll end up with a different color - and a lot of disappointment.

We’re warning consumers about the dangers of attempting to “color match” a Benjamin Moore paint color, and compelling them not to even try.

Director: Ruganzu Howard
Creative Directors: Howard Finkelstein, Ross Fletcher
Art Director: Sam Aldeborgh
Senior Copywriter: Lyla Abi-Saab
Producer: Doug Harrison